In 1997, Laure Waridel, then 24, published her first essay, entitled Une cause café, where she presented the results of her research on a Mexican coffee cooperative undertaken in her graduating year at McGill University. She gained widespread media attention for the work, enabling her to successfully profile the principal of fair trade in Quebec, when it was barely known elsewhere in North America.
In 1993, she co-founded Équiterre. Aware that individual and collective decisions lead to real changes into society, Laure’s vision was an organization that not only exposes environmental, social and economic problems, but also identifies solutions which encourage people to get involved no matter what position they occupy in society. Today, Équiterre is one of the most respected and engaged citizen organizations in Québec.
Throughout the years, she has hosted and participated in hundreds of conferences in her home province but also in Ontario, British Columbia, the United States, Europe, Mexico, Senegal and Colombia. She has also given many interviews and continues to write on sustainable development. Her books, Acheter c’est voter and L’envers de l’assiette (To Purchase is to Vote, and The Other Side of the Plate) rapidly became best-sellers in Québec, and are recognized as guides to fair trade and responsible consumption.
Laure Waridel has been honoured with a honoris causa PhD from the Université du Québec à Rimouski, the Insigne du mérite from the Université de Montréal, the Order of Canada, the Ordre du Québec, and the title of Chevalier de l’ordre de la Pléiade from the Organisation internationale de la Francophonie. She is also a fellow at the Centre d’études et de recherches internationales (CÉRIUM) of the Université de Montréal.
Above all, her two proudest accomplishments are her children, Colin and Alphée.